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Find where users get stuck—and what to fix first.
Echidna’s UX Site Audit uncovers friction across key journeys and delivers prioritized
recommendations to improve usability and conversion.
We assess navigation, information architecture, and key user flows to identify where the experience breaks down—and where small changes can have outsized impact.
We combine expert UX heuristics with real user behavior signals (analytics, recordings, heatmaps, or funnel data)
to pinpoint friction
and validate opportunities.
We identify high-impact improvements across landing pages, PDPs, forms, and checkout/lead flows—so more users take the next step with less effort.
You’ll get practical recommendations that work regardless of platform—clearly prioritized by effort and impact so teams can execute quickly.
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Users rarely articulate friction—they simply exit.
We identify the drivers of bounce, abandonment, and low engagement using behavioral data (heatmaps, session recordings, funnel analysis) and structured UX evaluation of critical journeys.
Before investing in a redesign, establish a clear view of what is performing and what is not. We pinpoint the highest-impact issues and opportunities so your next phase of work is guided by evidence and aligned to business outcomes.
You’ll receive a prioritized roadmap of UX improvements and experiments—
sequenced by impact and effort—with clear rationale behind each recommendation.
The result is an action plan your teams can implement quickly and confidently.
UX improvement is continuous. Echidna can remain engaged to support validation,
testing, and iterative enhancements across key journeys—
helping your organization sustain progress over time.
Their questions showed a real understanding of business fundamentals. More importantly, at least to me, is that they understood my business model, my vision for growth, my customer base and the markets we reach.
The service level of our Echidna development team frequently surpasses my expectations. They are at once responsive, thorough, friendly, and knowledgeable. They make themselves available to us even during off-hours for critical issues. Their combined skills are a valuable asset to our digital marketing and eCommerce teams!
"Echidna's team took the time to understand our company, products, and customers to utilize our eCommerce platform to its fullest."
"Working with the Echidna team has been a great experience. They helped us re-platform our eCommerce and continued to support us over the years helping us plan and implement enhancements as well as promptly reviewing and fixing issues. They have been more of an extension of our team than an external partner."
"I love working with the Echidna team! They helped us with the redesign of our company eCommerce site and developed custom configurations based on our business needs. They provide fantastic customer service and work. I am so impressed by their quality of service and working strategy. They have a great expertise, are dedicated, attentive, talented and care much about the client needs. I highly recommend them."
When it was time to re-platform, we knew that we couldn’t go it alone. That was 5 years ago and we couldn’t be happier with Echidna as our SI development partner. Together, we’ve accomplished far more, in less time, than I could have done with my team alone. I greatly appreciate their willingness to partner, their UX/UI expertise and their overall professionalism. If I had to do it all over again, I would, and that’s the strongest compliment I can give.
Spot your most critical UX issues—plus the subtle ones adding up over time. Benchmark your experience against competitors and top brands to see where you stand.
Use your audit to focus your roadmap, design, and development resources where they’ll drive the most value—across your core journeys and pages.
Get expert-backed insights and ongoing access to Echidna’s UX researchers to guide improvements, report on progress, and support your internal team year-round.
Spot your most critical UX issues—plus the subtle ones adding up over time. Benchmark your experience against competitors and top brands to see where you stand.
Use your audit to focus your roadmap, design, and development resources where they’ll drive the most value—across your core journeys and pages.
Get expert-backed insights and ongoing access to Echidna’s UX researchers to guide improvements, report on progress, and support your internal team year-round.
Expert review with research-backed findings, clear recommendations, and best-practice examples from top-performing sites.
Detailed UX scorecards let you benchmark your experience against competitors and industry leaders.
Includes review sessions, feedback on redesigns, and direct access to your UX auditor for follow-up guidance.
Expert review with research-backed findings, clear recommendations, and best-practice examples from top-performing sites.
Detailed UX scorecards let you benchmark your experience against competitors and industry leaders.
Includes review sessions, feedback on redesigns, and direct access to your UX auditor for follow-up guidance.
