SEO + AI Search Visibility Audit

SEO Audit.

Your customers are searching—are you showing up?

Echidna’s SEO Audit identifies technical issues, content gaps, and competitive opportunities, then turns findings into a prioritized action plan for growth. We also assess AI search visibility (GEO) so your content is ready for how people search now.

An Echidna SEO specialist will reach out to set up your audit.

Technical Site Health
Content & On-Page SEO
Visibility & Rankings
Competitive Benchmarking
AI Search Visibility (GEO)

Why Run an SEO Audit

Turn Search Visibility into a Growth Engine.

Search is often your largest source of qualified demand—and the first place buyers form an opinion of your brand. An SEO audit shows exactly what’s helping or hurting your visibility, and where to focus first.

Know Where You Stand

Get a clear view of what’s helping—or hurting—your rankings.

Fix What Matters Most

Focus on high-impact SEO improvements that drive real results.

Grow Smarter, Not Harder

Turn search visibility into qualified traffic and measurable growth.

What We Evaluate

A Full-Spectrum View of Your Search Performance.

01

Technical Site Health

Site speed, mobile responsiveness, crawlability, indexing, structured data, and Core Web Vitals—pinpointing the hidden technical issues that impact search performance.

02

Content & On-Page SEO

From meta tags to keyword usage and duplicate content, we audit your most valuable pages to ensure they’re optimized to rank and convert.

03

Visibility & Rankings

We evaluate keyword performance, identify missed ranking opportunities, and map keyword intent to your sales funnel for better alignment.

04

Competitive & Strategic Insights

Competitor benchmarking and backlink analysis highlight your SEO gaps and opportunities to outrank the competition.

05

AI Search Visibility (GEO)

We assess how your brand and content show up in AI-generated answers—so you’re ready for how people search now.

06

Prioritized Action Plan

Findings become a clear, prioritized plan with effort estimates your team can execute with confidence.

Why Echidna

An SEO Audit Built for Commerce Teams.

01

Technical + Strategic

A full-spectrum audit—technical, performance, indexation, and content—turned into a prioritized roadmap.

02

Platform-Agnostic Expertise

We tailor the audit to your architecture, constraints, and priorities, so recommendations are practical.

03

Built for Action

No vague “fix SEO” list. Clear priorities, effort estimates, and next steps your teams can execute fast.

04

Integrated with Your Digital Goals

SEO doesn’t live in a silo. We align it to UX, analytics, conversion—and AI search visibility readiness.

Client Success Stories

Hear It From Our Clients.

Client Video · VTEX

Pierce Manufacturing

Case Study

Client Video · Adobe Commerce

Jessup Manufacturing

Case Study

Client Video · Oracle Commerce

Construction Specialties

Case Study

Client Video · B2B eCommerce

Specified Technologies Inc. (STI)

Case Study

Complimentary SEO Audit

Request Your Complimentary SEO Audit.

Share a few details and an Echidna SEO specialist will reach out to set up your complimentary SEO audit. Ready for a full, in-depth audit? Just let us know in your message.

1

Tell us about your business and goals

2

An Echidna SEO specialist reaches out to set up your audit

3

We walk through findings and recommended next steps together

An Echidna SEO specialist will review your details and reach out to set up your audit.

1. About You

2. Your Site & Keywords

3. Goals

We’ll only use your information to follow up about your SEO audit.

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Common Questions

SEO Audit FAQs.

What is an SEO audit?

An SEO audit is a structured review of how well your website can be found, crawled, understood, and ranked by search engines. Echidna evaluates technical health, content and on-page optimization, keyword visibility, and competitive gaps, then turns findings into a prioritized action plan.

What does Echidna’s SEO audit cover?

Technical site health (speed, mobile, crawlability, indexing, structured data, and Core Web Vitals), content and on-page SEO, visibility and rankings, competitive and backlink insights, and AI search visibility (GEO)—delivered as a prioritized roadmap with effort estimates.

What is AI search visibility (GEO)?

Generative engine optimization (GEO) focuses on how your brand and content appear in AI-generated answers from tools like Google AI Overviews, ChatGPT, and Perplexity. We assess the signals that help AI systems understand and cite your content, such as structured data, clear answers, and authoritative pages.

Is the SEO audit really complimentary?

Yes. Request your complimentary SEO audit and an Echidna SEO specialist will reach out to learn about your goals and set it up. If you’d like a full, in-depth audit, just mention it in your message.

What happens after I submit the form?

An Echidna team member will reach out to confirm your goals, gather a few details about your site, and schedule your audit. We then walk through findings and recommended next steps together.

Does the audit work with any eCommerce platform?

Yes. Our audits are platform-agnostic. We’ve worked across Adobe Commerce, Shopify Plus, BigCommerce, Oracle Commerce, VTEX, Spryker, Kibo, and custom builds, and we tailor recommendations to your architecture and constraints.

How is an SEO audit different from a UX audit?

An SEO audit focuses on how customers find you in search and AI answers. A UX site audit focuses on what happens once they arrive—navigation, product discovery, and checkout friction. Together, they connect visibility to conversion.