Echidna Creates Unified eCommerce Experience for Construction Specialties with Oracle Commerce Cloud Platform

Echidna, a Gold-level member of Oracle PartnerNetwork (OPN), is pleased to announce that Construction Specialties (CS) chose Oracle Commerce Cloud to replace legacy systems and collaborated with Echidna to implement the technology to improve their overall user experience.

Construction Specialties' eCommerce operations now offer enhanced digital features and functionalities for customers and internal business units. With Oracle Commerce Cloud, they are able to overcome previous growth and merchandising challenges by consolidating various technologies and enabling product promotions in order to capture new business through the site.

Ven Modugula, Chief Information Officer, at Construction Specialties says of the collaboration, “Oracle Commerce Cloud was the perfect choice for Construction Specialties because the platform aligned with our existing application strategies as well as our complex business to business needs. Echidna’s team took the time to understand our company, products and customers to utilize Oracle Commerce Cloud to its fullest.”

As a leading manufacturer in the building product industry where many haven’t leaped into digital commerce, CS saw the potential that would come from providing an eCommerce experience that customers were accustomed to in their daily lives. The streamlined eCommerce operations and enriched data are an important component to meeting their customer-first initiative by reassuring customers of their unwavering commitment to quality, service, and now, convenience.

“In today’s digital markets, modern technology is a key differentiator”, explains Mike Pierce, Echidna’s President, and CTO. “Construction Specialties understands this and with their move to Oracle Commerce Cloud seizes the opportunity to leapfrog their competition and deliver innovative and empowering solutions to their customers.”

By supporting their commerce operations on a single platform, Construction Specialties now offers a best-in-class shopping experience in a unified storefront.

About Echidna

Echidna is a leading digital systems agency focused on helping B2B and B2C brands evolve their commerce journey and maturity. With strong digital commerce solutions knowledge, thought-leading strategy disciplines, and an evidence-based user experience philosophy to guide our entire team of strategists, designers, technologists, and marketers, our proven processes have helped numerous enterprises bring future-ready digital commerce solutions into their organization through the practice of continuous innovation. 

From looking holistically at everything involved to create a successful multichannel growth plan to a partnership of specific capability expertise, we realize digital commerce is more then simply implementing a technology platform. To have continual success, we are here to address all aspects of your company’s ability to manage and grow the online channel.

For more information, please visit Commerce Evolved.

About Oracle PartnerNetwork

Oracle PartnerNetwork (OPN) is Oracle’s partner program that provides partners with a differentiated advantage to develop, sell and implement Oracle solutions. OPN offers resources to train and support specialized knowledge of Oracle’s products and solutions and has evolved to recognize Oracle’s growing product portfolio, partner base, and business opportunities. Key to the latest enhancements to OPN is the ability for partners to be recognized and rewarded for their investment in Oracle Cloud. Partners engaging with Oracle will be able to differentiate their Oracle Cloud expertise and success with customers through the OPN Cloud program – an innovative program that complements existing OPN program levels with tiers of recognition and progressive benefits for partners working with Oracle Cloud. To find out more visit:

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