Echidna is gearing up to join hundreds of fellow industry experts and merchants at the 2019 Adobe Summit in Las Vegas, NV. This year should prove to be extra exciting as our client, Frontpoint Security, as been announced as a finalist for the Best Commerce Experience category at the Adobe Experience Maker Awards. With so many reasons to attend Adobe Summit we have narrowed down the top 3 moments we are most looking forward to this year.
Informative Moment
We’ll just say it- It’s hard to focus just one informative moment because Summit offers over 300 sessions and hands on labs across eleven tracks. That means that depending on your role and initiatives you can create a completely personalized schedule to make the most of your days.
At Echidna, we are looking forward to following the Experience Driven Commerce track with Magento. With commerce core to every business, we feel these sessions will provide executives, digital marketers and commerce roles great tools to transform business models and evolve their core commerce processes. Our favorite is hearing the case studies, best practices, and strategies you can incorporate to transform your commerce business.
Innovative Moment
With so many moments sure to inspire innovation, it was hard to choose just one. Digital growth and improving digital ROI is near and dear to our hearts, so we are looking forward to hearing the innovative practices brands are using at session titled, “Show Me The Money: Breaking Down Data Silos For Better Digital ROI”. It is being held Tuesday, March 26 from 1-2PST.
This session discusses how companies leveraging AI-driven behavioral analytics to enhance value of their user experience and drive deeper customer engagement. Learn how to move from a culture of instinct to that of insight and build up a strategy of continuous high-impact, low-effort optimization.
Inspiring Moment
Prepared to be inspired big time if you are attending the Adobe Experience Maker Awards Ceremony being held on Monday, March 25th at The Mirage Beatles LOVE Theater. This awards ceremony recognizes all those behind the amazing Adobe powered experiences out there and is sure to inspire you. The awards ceremony focuses on the following eight categories:
- Best Audience Driven Experience
- Best Commerce Experience
- Best Data Driven Experience
- Best Digital Experience
- Best Experience Driven Campaign
- Best Integrated Ad Campaign
- Best Personalized Experience
- Audience Choice: Best Experience Innovation
We will be cheering on our client Frontpoint Security who is up for the Best Commerce Experience Award. This award is handed out to a merchant using Magento Commerce Cloud and will be awarded to an individual who has delivered an exceptional commerce experience. Good luck Frontpoint Security and all Experience Maker nominees! Learn more about the Adobe Experience Maker Award Categories.
